The Barnsley Youth Choir are currently 5th in the INTERKULTUR World Rankings and have first place wins at 8 of the biggest international competitions. They have grown year on year since their formation in 2009, and wanted to reinforce their global profile with a strong marketing plan, and that’s just what we have done. Through print, web, digital, merchandise and display, we have raised the awareness of the worlds 5th best junior choir.
The website platform has been created to inform and sell to the general public, and to give choir members access to a restricted area that features a shared Google Calendar for all their timetable. The site shows helpful snippets of information for fans, supporters, volunteers and choir members across all the pages, keeping them constantly in the loop. We’ve designed the events section to sell tickets and promote the choirs shows. This allows members and the public to quickly see which choir is performing and when.